Destroying Disloyalty – How to Inspire Brand Loyalty in 2019

A stunning 46% of consumers say they’re more likely to try new brands, as opposed to five years ago. Who’s changing the game? It's the local re-branded mom and pop stores that are burrowing back into the race, the unheard-of ecommerce brands that are conquering their niches, the bootleg brands that are convincingly championing their … Continue reading Destroying Disloyalty – How to Inspire Brand Loyalty in 2019

Forevermark: Product Descriptions

The following copy was written for the Forevermark Forum 2019 invites. INVITE 1: Light Box Option 1 Frame: Our diamonds are limitless, but the earth’s bounty isn’t.  At Forevermark, we’ve worked hard to uphold the two pillars of our business - curating the finest diamonds the world has to offer, and sourcing them responsibly, from … Continue reading Forevermark: Product Descriptions

A Co-Founder Shares Her Marketing Hacks For Bootstrapped Startups

If you've started your own venture, or work in a startup company, you know that nothing's more critical than getting it off the ground, and grabbing attention. Unfortunately, the high cost of marketing usually translates to many startups going belly-up before they get a chance to sail to the horizon. Do you have what it … Continue reading A Co-Founder Shares Her Marketing Hacks For Bootstrapped Startups

Web Content for a Conversational AI Tech Company

This content was created for the 'Services' and 'Work' website sections of a Tech company that builds chatbots and conversational AI. BUSINESSES ON CHAT We integrate & deploy fully functional chat ecosystems for enterprises Services Bot Maker Create your own chatbot across all platforms using our bot maker, and take your business to 3 billion … Continue reading Web Content for a Conversational AI Tech Company

Facebook Messenger 2.0: The Game Changer for Chatbots

Written by Nameer Khan and Edited by Chantelle Menezes. Originally published on Chatbots Magazine. F8 2016 marked the advent of chatbots, and Facebook Messenger witnessed the creation of 30,000 bots within 6 months of the announcement. I am sure everyone is fairly familiar with the idea of bots and how they are touted as the “Future of … Continue reading Facebook Messenger 2.0: The Game Changer for Chatbots

ICICI Prudential Life – The Best Health Insurance You Can Get

Best Health Insurance Plans First of all, what is the need for medical or health insurance and why should you get it, at all? Good question. If you’ve noticed, since the time of our great-grandparents, the mortality rate has drastically reduced in old age, and longevity is on the rise. Previously, Indians would hardly survive … Continue reading ICICI Prudential Life – The Best Health Insurance You Can Get